Working in partnership with adverCar, a national transit media company, Peter Mayer employees recently volunteered to prominently display some of our clients’ brand messages on all four panels of their cars. As our employees go about their daily lives – stopping by the grocery and the gym, going shopping or simply driving to and from work – they’re helping our clients deliver dynamic, authentic and accountable impressions, parked or moving, 24/7.
One group of employees is promoting the newly launched GO NOLA App, the official app of the city of New Orleans, created by the agency on behalf of our client New Orleans Tourism Marketing Corporation (NOTMC). Another employee group is reinforcing family fun in New Orleans by encouraging people to visit the Audubon Nature Institute’s facilities this summer – the Audubon Zoo, Audubon Aquarium of the Americas and Audubon Butterfly Garden and Insectarium. Turning their cars into mobile billboards is just one way our employees live the brands of their clients every day.