March 8th, 2010

Peter Mayer PR, Sandy Hillman Communications and HBO Achieve Total Victory for “The Pacific” Premiere

Peter Mayer Public Relations recently worked with partners at Sandy Hillman Communications and HBO to orchestrate a successful media campaign for the New Orleans premiere of HBO’s new WWII drama “The Pacific.” The event, hosted by our client The National World War II Museum, was a celebration of the epic mini-series created by Tom Hanks and Steven Spielberg. The evening included two red carpet functions – a screening with Tom Hanks at the New Orleans Morial Convention Center and a gala in the Museum’s Great Hall featuring the HBO cast, with music by the Museum’s own Victory Belles.

Coverage appeared in all local media outlets as well as on Twitter and Facebook. Click here to watch the actors being interviewed on WWL-TV, the local CBS station. Click here to read the Associated Press story about the event.