Peter Mayer sent three employees to the annual Advertising and Marketing International Network (AMIN) conference for members of Media, Creative and Interactive departments. The conference, held this year in Cambridge, Mass., was entitled “What’s Working Now?” and focused on agencies’ social media services and integration efforts.
Peter Mayer Media Director Jordy Luft presented impressive results from one of the agency’s integrated campaigns. In addition to panel discussions and presentations from other AMIN members, the conference featured speakers from agencies outside AMIN, and from Google and The Weather Channel, among others.
Peter Mayer is a member of AMIN, which is a global alliance of independently owned, full-service advertising agencies.