Television and cable posting results from Q4 2010 are in, and Peter Mayer once again scored an impressive A+ for our clients. Cumulatively, the agency’s Broadcast Buying Group purchased just over 21,000 TRPs in multiple spot markets across the southeast U.S. and delivered at an average 99.6% index.

Each of the six clients Peter Mayer purchased media for was in the 97-101% range. The accepted industry standard for posts is a 90-110% delivery with 100% being the ultimate goal.